Chercle

Pak Fook

Tofu brand Social Media Page

#Graphic Design #Branding #Social Media #Motion Graphic

Client
Nestle
Overview
Pak Fook shares promotion details and healthy recipes on social media. I developed a design system to enhance the branding, showcasing a warm and eco-friendly image.
Role
Design Supervisor
Graphic Design
Motion Graphic
Photo Retouch
Background
Pak Fook, a renowned tofu brand in Hong Kong, faces competition from overseas competitors in supermarkets. To reach more Hong Kong citizens and promote their tofu products, maintaining a strong social media presence is crucial.

Up to​

110

likes

161k

views

Takeaway

To prevent boredom, I aim to create visually appealing layouts for our social media content. Instead of simply displaying the promotional price next to the tofu products, I strive to come up with diverse and engaging designs that keep the content refreshing and interesting for our audience.
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